Sunday, October 7, 2012
Friday, June 24, 2011
Coca Cola Heart Truth USA 2010
Wearing its heart on its can, Diet Coke unveils new inspirational packaging
ATLANTA, February 4, 2010 - Diet Coke and Heidi Klum are joining forces once again. For the third consecutive year Diet Coke is partnering with Klum and the National Heart, Lung, and Blood Institute (NHLBI) in a national heart health awareness campaign called The Heart Truth. To bring heart health into the spotlight during February, American Heart Month, Diet Coke will distribute special limited-edition packaging in support of the campaign. For her part, Klum will return to the runway for the Diet Coke sponsored Red Dress Collection Fashion Show on February 11, the popular kick-off to Mercedes-Benz Fashion Week in New York.
"The Heart Truth movement is near and dear to my heart, and I'm honored once again to join Diet Coke as their ambassador for the program," said Klum. "This year I want to inspire even more women and their families to make choices that promote stronger, happier and healthier hearts."
Diet Coke packaging will have a new look in February. The limited-edition packaging will graphically depict one person's journey from heart health awareness to empowerment to advocacy. The Heart Truth's Red Dress logo will also appear on more than 6 billion packages of Diet Coke throughout the year.
"The Heart Truth campaign celebrates healthy lifestyle choices, which have become increasingly important to Diet Coke consumers. In the third year of our partnership with the NHLBI, we are proud that we can continue to play an important role in this educational conversation," said William White, Brand Director, Diet Coke North America. "One of the tips from NHLBI is to maintain a healthy weight. Incorporating regular physical activity into your routine is an essential approach to maintaining a healthy, balanced and active lifestyle. And with no calories and great taste, Diet Coke is not only an excellent choice for managing calorie intake, it also provides refreshment and hydration that helps our consumers be their best throughout the day."
The Heart Truth campaign has helped raise awareness that heart disease is the #1 killer among women to nearly 70 percent compared with 34 percent in 2000 before the campaign was first introduced.
Taking the Message on the Road
Diet Coke will bring The Heart Truth messages to consumers at a unique pop-up event in Los Angeles. The event will draw people by providing a fun experience where visitors will receive advice from registered dietitians and other health experts on diet, staying active and being heart healthy. Free heart screenings will also be available. More information will be available on DietCoke.com.
Coca-Cola A New Era of Winning in North America Aluminum Bottle USA 2010
It given to employees during the meetings following the approval of the merger.
Limited Edition, Made of Aluminum.
Coca-Cola FIFA World Cup Aluminum Bottles USA 2010
THERE ARE FOUR DIFFERENT DESIGNS REPRESENTING SOUTH AFRICA
1. AWEH - JOY
2. SISONKE - WE ARE ALL TOGETHER
3. HEITA - WELCOME
4. JAIVA - DANCE
THE BOTTLES COME IN A BOX PRINTED WITH 2010 FIFA WORLD CUP AND A MCDONALD'S LOGO ON IT.
Limited Edition, Made of Aluminum
Mika sign the 2010 Coke Bottle Club France


In 2005, Coca-Cola launches Coke aluminum bottle club dedicated to the world of the night. The design is given annually to artists in the heart of trends.
The 2010 edition of the Coke bottle collector's club was conceived by singer Mika and his sister who is behind the album art of the artist. For the occasion the bottle very colorful and stunning graphics has been renamed Happiness Bottle.
The bottle will be available from early March in the Monoprix and in many clubs of France
In late January, we revealed a partnership between Coca-Cola and Mika, and we also announced that the artist had decided to repay his seal to a charity. The information is confirmed: the program "Youth" Foundation Hospitals of France that will receive this stamp.
To celebrate the launch of Happiness Bottle, a private concert by Mika is given to Coca-Cola April 15 next, in a room in Paris (whose name has not been revealed so far). On this occasion, a website will open March 5, and the competition to win seats from 11 March on the site www.happiness-bottle.fr.
Coca-Cola Aluminum Bottle Karl Lagerfeld France 2010
There is no better spokesperson for Coca ColaLight than the man who once said “Fashion is the healthiest motivation for losing weight”. Coming from Karl Lagerfeld who is uncompromising on the choice of models for his runway shows, this statement might seem ever-so-slightly controversial. However, there is no denying that the Czar of luxury and fashion would bode well with the beverage of both indulgence and restrain (all you would want with no calories?).
As such, the man who dresses women who are affixed with style and impeccable self-presentation has teamed up with the choice drink for the exact same audience to create a limited edition Coca Cola Light box set. The Coca Cola Light aluminum bottle is dressed up in Karl Lagerfeld’s side profile silhouette, with his signature suite and pony tail easy distinguishable. The box set comes housed in a specially designed box which looks like a closet, with a discreet drawer hiding an accompanying bottle opener. The box set will be previewed from April 24 at colette, and is available for pre-order now on colette E-Shop. More so a collector’s item than a quick drink, we can only say that a better way to lose weight than switching from regular to light is to not drink any.
Coca-Cola Shanghai Expo 4 Aluminum Bottles China 2010
Butterfly Dream
In this design the clouds, flowers and butterflies are formed by combining various elements of the Coca-Cola Live Positively pillars.These elements form a poetic and romantic picture that outlines a sustainable prospect for earth.
Fresher city. Fresher Life
World Village
Just as the landmark buildings of different countries outline the city skyline,people form all over the world are gathered in Shanghai for the World Expo."Friend from around the world living together in a harmonious neighborhood".
Closer city.Closer life
A Joy Forever
Ci Pai Ming ( an ancient Chinese poetry format ) has been given a novel connotation for this design.Bubbles here symbolize positivity and happiness coming out of the Coca-Cola bottle,transmitting a cheerful atmosphere from Shanghai Expo to the rest of the world.
Happier city.Happier life
The Chant of Harmony
"Harmony" plays the key role in this design,demonstrating the power of peaceful co-existence in pushing the world forward.Wild mills,green trees, houses and family life come together to form a perfect picture of the harmonious co-existence of heaven, earth and humanity.
Better city.Better Life
Wednesday, May 11, 2011
Coca Cola FIFA World Cup Aluminum Bottle United Arab Emirates 2010
Coca Cola in Saudi Arabia has launched the World Cup special edition of its aluminum bottles. Launched in June 2010, these bottles portray the colors depicted in the World Cup 2010 logo. The Coca Cola trademark is inscribed in white color to complement with the vivid color of the bottle that demonstrate the World Cup fervor. |
Friday, May 6, 2011
Sunday, April 24, 2011
Coca-Cola Xacobeo Aluminum Bottle Spain 2010
The Coca-Cola bottle, a special aluminum pint, bearing the logo of Xacobeo 2010, was packaged at the factory yesterday of Began Coruña. Limited 300,000 units.It is the first time that an event dedicated to Galicia for international promotion, which helps the firm in Atlanta, where did the design.
This weekend will be available in vending machines in the Monte do Gozo, Santiago, and the various establishments of the ways English, French and Portuguese upon request. No doubt, plus savor the refreshing liquid it contains, will be great object of desire for collectors.
It is a classic red bottle, which was also featured unprecedented events like the European Football Championships, Olympic Games in Beijing or Shanghai World Expo. The Coca-Cola intention is that this new special unit from Galicia turn the world. Jose Picado, Began commercial director, said that products related to Jacobean, that is bottling bottling Coruña since late last year, are between 136 and 137 million hits, most of them in our autonomy. He said that this bottle can not be refilled and that the policy of the Coca-Cola company is to reach as many consumers as possible.
Coca-Cola takes the reef Xacobeo 2010
Began commemorative bottle
Coca-Cola Spain did not want to miss the pull of sales and marketing which is an event as the celebration of Xacobeo Galicia 2010, so it has become a sponsor and has developed several initiatives with major brands.
Thus, 'Aquarius' , the sports drink Coca-Cola Spain, will mark the Jacobean pilgrimage in 2010 to become the "Official Drink of the Camino de Santiago" during this jubilee year. To celebrate, we wanted to be the first commercial brand to do the Camino de Santiago in an official capacity, launching a bottle that will travel the 750 km between Roncesvalles to Santiago de Compostela for the French way.
The arrival of the pilgrim bottle coincide with the launch of the new communication campaign on television , a spot that will focus on values and experiences of the Camino de Santiago. Unexpected and extraordinary story that links the philosophy of Aquarius with life experience involved in making the road.
In addition to the television campaign, which will be headed by Mrs. Rushmore, 'Aquarius' will release a limited edition commemorative road for their cans, 1 L and 1.5 L, and will be available from June in all food establishments and service stations.
137 M Began expected impacts
In addition, Began , the Coca-Cola licensee in Galicia, will release 300,000 bottles special and commemorative Xacobeo Galicia 2010 under the brand 'Coca-Cola' in 250 ml aluminum .
The new bottle, designed in Atlanta, will present at traditional grocery stores and catering Galicia. Be directed especially to the hospitality and traditional food shops on the routes of the Camino de Santiago and Santiago City.
This initiative is part of the shares held firm to promote the Xacobeo 2010, as the rest of Galician factory packaging will also carry the logo of the road. In this way, the company expects to generate about 137 M impact , mainly in Galicia.
Coca Cola Aluminum Bottle Light Spain 2008 / 2010 " I Light It "


To celebrate the 25th anniversary of its presence in Spain, Coca-Cola Light presented the biggest billboard made of 15,000 of limited edition aluminum bottles of Coca-Cola light, tied with ropes to each other on the backdrop of the banner. This banner is said to be the biggest Coca-Cola Light ad in the world and was placed on the building in the heart of Madrid.
In addition to this offline campaign appealing to 8 mln. Spanish people living in the region, Coca-Cola launched an online interactive destination encouraging visitors to take a closer look at the banner using their webcam. The visitors to the hub may explore the bottles, choose the one they like, tag and customize it using the variety of the available tools.
However, the main idea about the web project is not user generated content, but an interactive treasure hunt. 25 out of 15,000 bottles on the banner have prizes hidden inside of them, so the point is to look carefully not to miss a chance to win a prize.












