In 2005, Coca-Cola developed a line of five collectible aluminum bottles Magnificent or M5.The soft-drink giant commissioned five different graphic design studios across the world to design the new line,which feature modern and hip design aimed at young and creative consumers.The five graphice films are: The Designer's Republic (UK),Lobo (Brazil), MK12 (United States ), Rex & Tennant Mckay (South Africa) and Caviar (Japan).
These new aluminum bottles will only be featured at "the world's most exclusive clubs and lounges". The bottles will be released first in Germany, Spain, Brazil, Mexico, and Italy. After one to two years Coca-Cola will decide whether or not to retire the designs.
Each bottle was released with a unique music video.
These new aluminum bottles will only be featured at "the world's most exclusive clubs and lounges". The bottles will be released first in Germany, Spain, Brazil, Mexico, and Italy. After one to two years Coca-Cola will decide whether or not to retire the designs.
Each bottle was released with a unique music video.