Monday, July 29, 2013
Celebrating the latest film in the long-running James Bond franchise, Coca-Cola is launching a massive campaign in the UK that includes limited-edition PET Coca-Cola Zero bottles and aluminum cans, both featuring the iconic Bond “gun barrel” design. The film, “Skyfall,” starring Daniel Craig and directed by Sam Mendes, is set to hit screens on October 26th, with Coke’s multi-platform campaign encouraging soda consumers to “Unlock the 007 in You” through the enjoyment of Coca-Cola Zero. (They’re advised to order the fizzy drink neither shaken nor stirred.) Check out more looks of the artfully designed bottles and cans in the gallery below.