In 1961 brought about the first real generation change in cans for Coke. They introduced the first bottle design within the diamond for the first time.
1966 saw another generation change as Coke moved to the Harlequin design that is sometimes indicated as the small diamond can. The first version is available as a flat and a pull top, with the flat top being a much tougher find. The distinction between the first and second version of this can is made by the placement of the "Contents 12 FL OZS". The first version has it at the top, while the second, available only as a pull tab for the first time, shows it at the bottom.
The final version of this can made it's appearance in 1967. It was Coke's first effort at using an all aluminum design. This can is easily distinguished from its predecessor due to the indented ridge at the top lid and the curved aluminum shape at the base with no true bottom lid. In addition, the All Aluminum statement is made on the bottom of the can. A second and more common all aluminum can quickly made it's debute, but this time the all aluminum statement was on the side of the can.
The harlequin designs remained in use until the next generation change which took place in 1970 as coke moved to it's spiral design which we are still familiar with today. Take a look at the first spiral design can, a very difficult to find two panel dull red flap top - notice that the one content line lists "Carmel Colored" as the only item. This can was also available in metallic paint. The second spiral design, released in 1971 had a shorter "Coke" on the side panel, yet still only listed one content line. It is also available in dull red or metallic paint.
1961 brought about the first real generation change in cans for Coke. They introduced the first bottle design within the diamond for the first time. The can pictured was loaned from the collection of Fred Dobbs. It is similar to the second design, which appeared in 1963, but without the large 12 OZ labels above left and below right of the diamond. The other important detail of the bottle design is that all three can be found in the earlier punch top which required a church key to open as well as with an early design of the pull tab.
Second generation diamond bottle can - probably the most commonly seen!
Click image for a higher resolution picture
The third and final change, which made its first appearance in 1965, for the bottle design was again to remove the large 12 OZ indicators above and below the diamond and to replace them with a single, smaller line stating "Contents 12 FL OZS" which can be found at the base of the diamond.
Although the bottle design cans are much more common than the ealier plain diamond cans, they are nonetheless, still very desirable.
1966 saw another generation change as Coke moved to the Harlequin design that is sometimes indicated as the small diamond can. The first version is available as a flat and a pull top, with the flat top being a much tougher find. The distinction between the first and second version of this can is made by the placement of the "Contents 12 FL OZS". The first version has it at the top, while the second, available only as a pull tab for the first time, shows it at the bottom.
The final version of this can made it's appearance in 1967. It was Coke's first effort at using an all aluminum design. This can is easily distinguished from its predecessor due to the indented ridge at the top lid and the curved aluminum shape at the base with no true bottom lid. In addition, the All Aluminum statement is made on the bottom of the can. A second and more common all aluminum can quickly made it's debute, but this time the all aluminum statement was on the side of the can.
The harlequin designs remained in use until the next generation change which took place in 1970 as coke moved to it's spiral design which we are still familiar with today. Take a look at the first spiral design can, a very difficult to find two panel dull red flap top - notice that the one content line lists "Carmel Colored" as the only item. This can was also available in metallic paint. The second spiral design, released in 1971 had a shorter "Coke" on the side panel, yet still only listed one content line. It is also available in dull red or metallic paint.